brand journalism

Brand Journalism marketing moves your client from need to want

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Brand Journalism marketing can help you build connections with your potential clients than any other form or marketing, branding, or advertising. It can also help build brand awareness and brand loyalty so that your raving fans can champion your small business in a very effective way. Brand journalism marketing at it’s heart is telling the […]

brand journalism

Market your business without breaking the budget

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digital marketing group for small business owners

“How can I market my business without breaking my budget?” This is one of the most common questions we get from the small business owners we work with. The beauty of digital marketing is that if you can spare some time, you can market your business without increasing what you’re spending. Traditional advertising and marketing […]

brand journalism

Details on the #4WEEKS8VIDEOS Challenge

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We’ve gotten some questions from folks who are interested in the #4WEEKS8VIDEOS Challenge we’re doing in the Small Business Digital Marketing Group on Facebook, so we wanted to provide some of the details. If you follow our blog or any of the work we do, you know that we believe video is one of the […]

brand journalism

Join our 4-week video marketing challenge

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Video marketing is one way for you to gain traction on social media for your small business. Several months ago, Mooncalf Press started a closed group on Facebook where we invite business owners to discuss with us all things digital marketing. Each week we talk about brand journalism, content marketing, website marketing, and social media […]

brand journalism

Your company website needs video marketing

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Video marketing has become an increasingly popular form of digital content marketing, and current trends suggest that’s only going to increase. All of the research we follow on the subject indicates that with increasing frequency people who are making buying decisions online are looking for a video to watch – a quick hit that lets […]