Coca-Cola’s journey through brand journalism

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When it comes to brand journalism, probably no corporation out there does it as well as Coca-Cola Company. Through its Journey magazine, Coke started doing brand journalism back when “brand journalism” wasn’t even a thing. In the 1980s, Coke published a magazine called Journey for its employees and shareholders. In its new format, Journey is […]

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Marketing your company’s story

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How does Mooncalf Press help you connect with customers and build relationships? We do it by leveraging your company’s story. We create content based around your company’s story that is engaging, shareable and authentic. Jean recently started a business making stained glass. When we sat down with her and talked to her about her company’s […]